/* =========================================================
   Epilate Me · Франшиза — стиль «pink pop»
   Ярко-розовый + чёрный + белый, узкие заголовки, глянцевые 3D-объекты,
   контурный бренд-текст. Mobile-first: 360 → 768 → 1024 → 1440
   ========================================================= */

/* ---------- Шрифты (self-hosted). Скачать заново: scripts/fetch-fonts.sh ---------- */
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-400-normal.woff2") format("woff2"); font-weight: 400; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-400-normal.woff2") format("woff2"); font-weight: 400; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-500-normal.woff2") format("woff2"); font-weight: 500; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-500-normal.woff2") format("woff2"); font-weight: 500; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-600-normal.woff2") format("woff2"); font-weight: 600; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-600-normal.woff2") format("woff2"); font-weight: 600; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-700-normal.woff2") format("woff2"); font-weight: 700; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-700-normal.woff2") format("woff2"); font-weight: 700; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-800-normal.woff2") format("woff2"); font-weight: 800; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-800-normal.woff2") format("woff2"); font-weight: 800; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-300-normal.woff2") format("woff2"); font-weight: 300; font-style: normal; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-300-normal.woff2") format("woff2"); font-weight: 300; font-style: normal; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-cyrillic-300-italic.woff2") format("woff2"); font-weight: 300; font-style: italic; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Montserrat"; src: url("../fonts/montserrat-latin-300-italic.woff2") format("woff2"); font-weight: 300; font-style: italic; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }
@font-face { font-family: "Caveat"; src: url("../fonts/caveat-cyrillic-700-normal.woff2") format("woff2"); font-weight: 700; font-display: swap; unicode-range: U+0301, U+0400-045F, U+0490-0491, U+04B0-04B1, U+2116; }
@font-face { font-family: "Caveat"; src: url("../fonts/caveat-latin-700-normal.woff2") format("woff2"); font-weight: 700; font-display: swap; unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02C6, U+02DA, U+02DC, U+2000-206F, U+20AC, U+20BD, U+2122, U+2212, U+FEFF; }

/* ---------- Токены ---------- */
:root {
  /* Фирменные цвета (логотип): синий #001361, золото #E2BB83, белый */
  --navy: #001361;
  --navy-700: #000f4f;
  --navy-900: #000a33;
  --navy-500: #1a2f86;
  --navy-100: #e8ecf7;
  --gold: #e2bb83;
  --gold-light: #f3e3c9;
  /* исторические имена переменных: «pink» = акцентный золотой */
  --pink: #a9824a;
  --pink-600: #8f6c39;
  --pink-700: #6f5329;
  --pink-400: #e2bb83;
  --pink-300: #ecd2ab;
  --pink-200: #f3e3c9;
  --pink-100: #eef2fa;
  --pink-50: #f7f9fd;
  --black: #001361;
  --dark: #000f4f;
  --ink: #0d1440;
  --muted: #5f6364;
  --line: #e3e6ee;
  --gold-grad: linear-gradient(180deg, #f3dcb5 0%, #e2bb83 55%, #c99c5c 100%);
  --pink-grad: linear-gradient(135deg, #1a2f86 0%, #001361 55%, #000a33 100%);
  --ok: #2f8f6a;
  --err: #c9414d;

  --font: "Montserrat", "Helvetica Neue", Arial, sans-serif;
  --display: "Montserrat", "Helvetica Neue", Arial, sans-serif;
  --wide: "Montserrat", "Helvetica Neue", Arial, sans-serif;
  --hand: "Caveat", "Comic Sans MS", cursive;
  --radius: 28px;
  --shadow: 0 18px 40px rgba(0, 19, 97, .09);
  --shadow-lg: 0 30px 70px rgba(0, 19, 97, .2);
  --header-h: 64px;
  --gutter: 16px;
  --ease: cubic-bezier(.22, 1, .36, 1);
}

/* ---------- База ---------- */
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; scroll-padding-top: calc(var(--header-h) + 12px); }
body { margin: 0; font-family: var(--font); font-size: 16px; line-height: 1.6; color: var(--ink); background: var(--pink-50); overflow-x: hidden; -webkit-font-smoothing: antialiased; font-synthesis: none; }
img, svg, video { max-width: 100%; display: block; }
img { height: auto; }
a { color: inherit; }
button, input, select, textarea { font: inherit; color: inherit; }
h1, h2, h3, h4 { margin: 0 0 .5em; line-height: 1.1; }
p { margin: 0 0 1em; }
ul, ol { margin: 0; padding: 0; list-style: none; }
table { border-collapse: collapse; width: 100%; }
::selection { background: var(--pink); color: #fff; }
.sr-only { position: absolute !important; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.icon { width: 24px; height: 24px; flex: none; fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }
.container { width: 100%; max-width: 1240px; margin: 0 auto; padding: 0 var(--gutter); position: relative; z-index: 2; }
@media (min-width: 768px) { :root { --gutter: 28px; } }

/* ---------- Типографика ---------- */
.h1 { font-family: var(--display); font-weight: 700; text-transform: uppercase; font-size: clamp(38px, 10.5vw, 68px); line-height: .98; letter-spacing: .005em; color: var(--black); }
.h2 { font-family: var(--display); font-weight: 600; text-transform: uppercase; font-size: clamp(34px, 7.4vw, 64px); line-height: 1; color: var(--black); }
.h3 { font-family: var(--font); font-weight: 800; font-size: 19px; line-height: 1.25; }
.hl { color: var(--pink); }
.lead { font-size: clamp(16px, 2vw, 18px); color: var(--muted); max-width: 680px; }
.note { font-size: 12.5px; color: var(--muted); opacity: .85; }
.hand { font-family: var(--hand); font-weight: 700; color: var(--pink); font-size: 30px; line-height: 1; display: inline-block; transform: rotate(-6deg); }
.eyebrow { display: inline-flex; align-items: center; gap: 8px; font-size: 12px; font-weight: 800; text-transform: uppercase; letter-spacing: .16em; color: var(--pink); margin-bottom: 14px; }
.eyebrow svg { width: 26px; height: 26px; }
.muted { color: var(--muted); }

/* ---------- Кнопки ---------- */
.btn {
  --h: 58px; position: relative; overflow: hidden; isolation: isolate;
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  min-height: var(--h); padding: 0 30px; border: 0; border-radius: 999px; cursor: pointer;
  font-weight: 800; font-size: 14px; text-transform: uppercase; letter-spacing: .06em; text-decoration: none; text-align: center;
  transition: transform .35s var(--ease), box-shadow .35s var(--ease), background .25s, color .25s;
}
.btn:hover { transform: translateY(-3px); }
.btn:active { transform: translateY(0) scale(.97); }
.btn:focus-visible { outline: 3px solid var(--black); outline-offset: 3px; }
.btn .icon { width: 20px; height: 20px; transition: transform .35s var(--ease); }
.btn:hover .icon { transform: translateX(4px); }
.btn--gold::after, .btn--pink::after {
  content: ""; position: absolute; z-index: -1; top: 0; bottom: 0; left: -60%; width: 40%;
  background: linear-gradient(100deg, transparent, rgba(255,255,255,.7), transparent);
  transform: skewX(-20deg); animation: sheen 3.8s ease-in-out infinite;
}
@keyframes sheen { 0%, 55% { left: -60%; } 100% { left: 130%; } }
.btn--gold { background: var(--gold-grad); color: #001361; box-shadow: 0 8px 0 -2px #a9824a, 0 18px 34px rgba(201,156,92,.45); }
.btn--gold:hover { box-shadow: 0 10px 0 -2px #a9824a, 0 24px 40px rgba(201,156,92,.55); }
.btn--pink { background: var(--pink-grad); color: #fff; box-shadow: 0 8px 0 -2px #00072a, 0 18px 34px rgba(0,19,97,.16); }
.btn--black { background: var(--black); color: #fff; box-shadow: 0 16px 30px rgba(0,10,51,.25); }
.btn--black:hover { background: var(--pink); }
.btn--outline { background: transparent; color: var(--black); box-shadow: inset 0 0 0 2px var(--black); }
.btn--outline:hover { background: var(--black); color: #fff; }
.btn--sm { --h: 46px; padding: 0 22px; font-size: 12.5px; }
.btn--block { width: 100%; }
.btn--tg { background: #229ed9; color: #fff; }
.btn--vk { background: #0077ff; color: #fff; }

/* ---------- Декор: контурный бренд-текст, 3D-объекты, корона ---------- */
.wm {
  font-family: var(--wide); font-weight: 400; text-transform: uppercase; white-space: nowrap; line-height: .9;
  color: transparent; -webkit-text-stroke: 1.5px rgba(0,19,97,.16); pointer-events: none; user-select: none;
  font-size: clamp(64px, 16vw, 200px); letter-spacing: -.02em;
}
.wm--white { -webkit-text-stroke-color: rgba(255,255,255,.6); }
.wm--dark { -webkit-text-stroke-color: rgba(255,255,255,.13); }
.wm-row { position: absolute; left: 0; display: flex; width: max-content; z-index: 0; pointer-events: none; }
.wm-row--move { animation: wmMove 40s linear infinite; }
.wm-row--rev { animation-direction: reverse; }
.wm-row .wm { padding-right: .4em; }
@keyframes wmMove { to { transform: translateX(-50%); } }

.obj { position: absolute; z-index: 3; pointer-events: none; filter: drop-shadow(0 22px 26px rgba(0,19,97,.35)); }
.obj svg { width: 100%; height: auto; overflow: visible; }
.float-a { animation: floatA 7s ease-in-out infinite; }
.float-b { animation: floatB 9s ease-in-out infinite; }
.float-c { animation: floatC 6s ease-in-out infinite; }
@keyframes floatA { 0%, 100% { transform: translateY(0) rotate(-6deg); } 50% { transform: translateY(-18px) rotate(4deg); } }
@keyframes floatB { 0%, 100% { transform: translate(0, 0) rotate(8deg); } 50% { transform: translate(10px, 16px) rotate(-6deg); } }
@keyframes floatC { 0%, 100% { transform: translateY(0) scale(1); } 50% { transform: translateY(-12px) scale(1.05); } }

.candy {
  border-radius: 50%; aspect-ratio: 1;
  background:
    radial-gradient(circle at 32% 28%, rgba(255,255,255,.95) 0 8%, rgba(255,255,255,0) 26%),
    radial-gradient(circle at 50% 50%, transparent 58%, rgba(0,19,97,.25) 72%),
    repeating-conic-gradient(from 0deg, #001361 0 18deg, #fff 18deg 36deg);
  box-shadow: inset -10px -14px 24px rgba(0,19,97,.35), inset 8px 8px 18px rgba(255,255,255,.5);
  animation: spin 18s linear infinite;
}
@keyframes spin { to { transform: rotate(360deg); } }

.crown path { fill: none; stroke: var(--pink); stroke-width: 7; stroke-linecap: round; stroke-linejoin: round; }
.crown--white path { stroke: #fff; }
.js .crown--draw path { stroke-dasharray: 900; stroke-dashoffset: 900; }
.js .crown--draw.is-in path, .js .is-in .crown--draw path, .js .hero .crown--draw path { animation: draw 2.4s var(--ease) .3s forwards; }
@keyframes draw { to { stroke-dashoffset: 0; } }

/* ---------- Header ---------- */
.header { position: sticky; top: 0; z-index: 50; background: rgba(255,255,255,.82); backdrop-filter: saturate(180%) blur(14px); -webkit-backdrop-filter: saturate(180%) blur(14px); transition: box-shadow .3s, background .3s; }
.header.is-scrolled { background: rgba(255,255,255,.95); box-shadow: 0 10px 30px rgba(0,19,97,.1); }
.header__inner { display: flex; align-items: center; gap: 16px; height: var(--header-h); }
.logo { display: inline-flex; align-items: center; gap: 8px; text-decoration: none; color: var(--black); flex: none; }
.logo__text { font-family: var(--wide); font-weight: 400; font-size: 16px; letter-spacing: -.01em; text-transform: uppercase; }
.logo__crown { width: 30px; height: 26px; }
.logo__crown path { stroke-width: 9; }
.nav { display: none; }
.header__phone { display: none; font-weight: 800; text-decoration: none; white-space: nowrap; }
.header__cta { display: none; }
.burger { margin-left: auto; width: 46px; height: 46px; border: 0; border-radius: 50%; background: var(--pink); cursor: pointer; display: inline-flex; align-items: center; justify-content: center; color: #fff; }
.burger span, .burger span::before, .burger span::after { display: block; width: 20px; height: 2px; background: currentColor; border-radius: 2px; position: relative; transition: transform .3s var(--ease), background .3s; }
.burger span::before, .burger span::after { content: ""; position: absolute; left: 0; }
.burger span::before { top: -6px; } .burger span::after { top: 6px; }
.header.is-open .burger span { background: transparent; }
.header.is-open .burger span::before { transform: translateY(6px) rotate(45deg); }
.header.is-open .burger span::after { transform: translateY(-6px) rotate(-45deg); }
.mobile-menu { display: none; background: var(--pink-50); padding: 8px var(--gutter) 22px; border-top: 1px solid var(--line); }
.header.is-open .mobile-menu { display: block; animation: menuIn .35s var(--ease); }
@keyframes menuIn { from { opacity: 0; transform: translateY(-8px); } to { opacity: 1; transform: none; } }
.mobile-menu a:not(.btn) { display: block; padding: 12px 0; font-family: var(--display); font-weight: 600; font-size: 22px; text-transform: uppercase; text-decoration: none; border-bottom: 1px solid var(--line); }
.mobile-menu .btn { margin-top: 18px; }
@media (min-width: 1024px) {
  :root { --header-h: 76px; }
  .burger, .mobile-menu, .header.is-open .mobile-menu { display: none; }
  .logo__text { font-size: 19px; }
  .nav { display: flex; gap: 4px; margin-left: 28px; }
  .nav a { font-size: 12.5px; font-weight: 800; text-transform: uppercase; letter-spacing: .06em; text-decoration: none; padding: 8px 14px; border-radius: 999px; transition: background .25s, color .25s; }
  .nav a:hover { background: var(--pink); color: #fff; }
  .header__phone { display: inline; margin-left: auto; }
  .header__cta { display: inline-flex; }
}

/* ---------- Секции ---------- */
.section { padding: 72px 0; position: relative; overflow: hidden; }
.section--white { background: #fff; }
.section--pink { background: var(--pink-100); }
.section--dark { background: var(--black); color: #fff; }
.section--dark .h2, .section--dark .h3 { color: #fff; }
.section--dark .lead, .section--dark .muted { color: rgba(255,255,255,.7); }
.section__head { margin-bottom: 40px; position: relative; z-index: 2; }
.section__head--center { text-align: center; }
.section__head--center .lead { margin-left: auto; margin-right: auto; }
.section__cta { margin-top: 40px; display: flex; flex-wrap: wrap; gap: 14px; align-items: center; position: relative; z-index: 2; }
@media (min-width: 768px) { .section { padding: 100px 0; } .section__head { margin-bottom: 56px; } }
@media (min-width: 1024px) { .section { padding: 120px 0; } }

.grid { display: grid; gap: 16px; }
@media (min-width: 768px) { .grid { gap: 22px; } .grid--2, .grid--3, .grid--4 { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 1024px) { .grid--3 { grid-template-columns: repeat(3, 1fr); } .grid--4 { grid-template-columns: repeat(4, 1fr); } }

.card { position: relative; background: #fff; border-radius: var(--radius); padding: 26px; box-shadow: var(--shadow); transition: transform .5s var(--ease), box-shadow .5s var(--ease); }
.card:hover { transform: translateY(-6px) rotate(-.4deg); box-shadow: var(--shadow-lg); }
.card__icon { width: 58px; height: 58px; border-radius: 18px; display: grid; place-items: center; margin-bottom: 18px; background: var(--pink-grad); color: #fff; box-shadow: 0 10px 20px rgba(226,187,131,.35), inset 0 2px 0 rgba(255,255,255,.4); transition: transform .5s var(--ease); }
.card:hover .card__icon { transform: rotate(-10deg) scale(1.08); }
.card p:last-child { margin-bottom: 0; }

/* Розовая карточка */
.pink-card { position: relative; border-radius: 34px; background: var(--pink-grad); color: #fff; overflow: hidden; box-shadow: var(--shadow-lg); }
.pink-card::before { content: ""; position: absolute; inset: 0; background: radial-gradient(60% 80% at 100% 0%, rgba(255,255,255,.35), transparent 60%); pointer-events: none; }
.pink-card .h2, .pink-card .h3 { color: #fff; }

/* Фото */
.pic { position: relative; overflow: hidden; border-radius: var(--radius); background: var(--pink-100); }
.pic img { width: 100%; height: 100%; object-fit: cover; transition: transform 1s var(--ease); }
.card:hover .pic img, .pic:hover img { transform: scale(1.06); }
.pic__label { position: absolute; left: 14px; top: 14px; z-index: 2; background: #fff; color: var(--black); font-size: 11px; font-weight: 800; text-transform: uppercase; letter-spacing: .08em; padding: 6px 12px; border-radius: 999px; }

/* ---------- Появление ---------- */
.js .reveal { opacity: 0; transform: translateY(40px) scale(.98); transition: opacity .8s var(--ease), transform .8s var(--ease); transition-delay: var(--d, 0ms); }
.js .reveal.is-in { opacity: 1; transform: none; }
.js .reveal-pop { opacity: 0; transform: scale(.5) rotate(-12deg); transition: opacity .6s var(--ease), transform .9s cubic-bezier(.34, 1.56, .64, 1); transition-delay: var(--d, 0ms); }
.js .reveal-pop.is-in { opacity: 1; transform: none; }

/* ---------- 1. Hero ---------- */
.hero { position: relative; overflow: hidden; padding: 26px 0 0; background: radial-gradient(90% 60% at 80% 40%, #f3e3c9 0%, rgba(243,227,201,0) 60%), var(--pink-50); }
.hero > .wm-row { top: 20px; opacity: .8; }
.hero__grid { display: grid; position: relative; z-index: 2; }
.hero__content > * { animation: heroIn .9s var(--ease) both; }
.hero__content > *:nth-child(2) { animation-delay: .08s; }
.hero__content > *:nth-child(4) { animation-delay: .18s; }
.hero__content > *:nth-child(5) { animation-delay: .28s; }
.hero__content > *:nth-child(6) { animation-delay: .38s; }
.hero__content > *:nth-child(7) { animation-delay: .48s; }
@keyframes heroIn { from { opacity: 0; transform: translateY(26px); } to { opacity: 1; transform: none; } }
.hero__badge { display: inline-flex; align-items: center; gap: 8px; background: #fff; border-radius: 999px; padding: 5px 14px 5px 5px; font-size: 12px; font-weight: 700; box-shadow: var(--shadow); margin-bottom: 16px; }
.hero__badge b { background: var(--pink); color: #fff; border-radius: 999px; padding: 3px 10px; }
.hero__title { margin-bottom: 18px; font-size: min(40px, calc((100vw - 2 * var(--gutter)) / 18.4)); line-height: 1.22; }
.hero__title .l { display: block; white-space: nowrap; }
.hero__title .sticker { display: inline-block; background: var(--pink); color: #fff; padding: .02em .16em; border-radius: .14em; transform: rotate(-2deg); box-shadow: 0 10px 24px rgba(226,187,131,.35); }
.hero__sub { font-size: clamp(15px, 2vw, 18px); color: var(--muted); max-width: 560px; margin-bottom: 22px; }
.hero__sub strong { color: var(--black); }
.hero__stats { display: grid; grid-template-columns: repeat(2, 1fr); gap: 10px; margin-bottom: 26px; max-width: 560px; }
.stat { background: #fff; border-radius: 22px; padding: 14px 16px; box-shadow: var(--shadow); transition: transform .4s var(--ease); }
.stat:hover { transform: translateY(-4px) rotate(-1deg); }
.stat__value { display: block; font-family: var(--display); font-weight: 600; font-size: clamp(26px, 3.4vw, 34px); line-height: 1; color: var(--pink); white-space: nowrap; }
.stat__label { display: block; font-size: 12.5px; color: var(--muted); margin-top: 6px; line-height: 1.3; }
.hero__actions { display: flex; flex-wrap: wrap; gap: 14px; }
.hero__actions .btn { flex: 1 1 260px; }
.trust { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 18px; }
.trust__item { display: inline-flex; align-items: center; gap: 6px; background: #fff; border-radius: 999px; padding: 7px 12px; font-size: 12.5px; box-shadow: 0 6px 16px rgba(0,19,97,.08); }
.trust__item b { color: var(--pink); }
.trust .icon { width: 16px; height: 16px; color: var(--pink); }
.hero__note { margin-top: 14px; }

.hero__visual { position: relative; height: 500px; margin: 10px calc(var(--gutter) * -1) 0; }
.hero__circle { position: absolute; left: 50%; bottom: -60px; width: 440px; height: 440px; margin-left: -220px; border-radius: 50%; background: radial-gradient(circle at 35% 30%, #fff 0%, #f3e3c9 35%, #e2bb83 75%); box-shadow: inset -24px -30px 60px rgba(0,19,97,.25), 0 0 0 18px rgba(255,255,255,.5); }
.hero__photo { position: absolute; left: 0; right: 0; bottom: 0; margin: 0 auto; height: 96%; width: auto; max-width: none; z-index: 2; filter: drop-shadow(0 24px 30px rgba(0,10,51,.3)); animation: heroIn 1.1s .15s var(--ease) both; }
.hero__brand { position: absolute; left: -40px; right: -40px; bottom: 26px; z-index: 3; text-align: center; font-family: var(--wide); font-weight: 400; font-size: clamp(30px, 9.2vw, 54px); line-height: .9; color: #fff; -webkit-text-stroke: 2px var(--navy); text-shadow: 0 10px 30px rgba(0,19,97,.25); letter-spacing: -.02em; white-space: nowrap; animation: heroIn 1.1s .35s var(--ease) both; }
.hero__tag { position: absolute; z-index: 4; top: 20px; right: 12px; background: var(--pink); color: #fff; border-radius: 18px; padding: 10px 14px; box-shadow: var(--shadow-lg); text-align: center; animation: tagFloat 5s ease-in-out infinite; }
@keyframes tagFloat { 0%, 100% { transform: rotate(4deg) translateY(0); } 50% { transform: rotate(1deg) translateY(-10px); } }
.hero__tag b { display: block; font-family: var(--display); font-weight: 700; font-size: 26px; line-height: 1; text-transform: uppercase; }
.hero__tag span { font-size: 10.5px; font-weight: 800; text-transform: uppercase; letter-spacing: .04em; }
.hero__guarantee { position: absolute; z-index: 4; left: 12px; top: 150px; max-width: 170px; background: #fff; border-radius: 18px; padding: 12px 14px; box-shadow: var(--shadow-lg); font-size: 11.5px; line-height: 1.35; animation: guarFloat 6s -2s ease-in-out infinite; }
@keyframes guarFloat { 0%, 100% { transform: rotate(-4deg) translateY(0); } 50% { transform: rotate(-2deg) translateY(-10px); } }
.hero__guarantee b { display: block; font-family: var(--display); font-weight: 600; font-size: 17px; text-transform: uppercase; color: var(--pink); line-height: 1.05; margin-bottom: 4px; }
.hero__crown { position: absolute; z-index: 3; width: 84px; top: 40px; left: 6%; transform: rotate(-14deg); }
.hero .obj--heart { width: 70px; right: 8%; bottom: 140px; }
.hero .obj--candy { width: 60px; left: 6%; bottom: 120px; }
.hero .obj--ball { width: 40px; right: 34%; top: 0; }
@media (min-width: 560px) {
  .hero__visual { height: 600px; }
  .hero__circle { width: 540px; height: 540px; margin-left: -270px; }
  .hero__brand { font-size: min(84px, 9vw); }
}
@media (min-width: 768px) {
  .hero__stats { grid-template-columns: repeat(4, 1fr); max-width: none; }
  .hero__actions .btn { flex: 0 0 auto; }
}
@media (min-width: 1024px) {
  .hero { padding-top: 36px; }
  .hero__grid { grid-template-columns: 1.2fr .8fr; gap: 10px; align-items: end; }
  .hero__title { font-size: min(40px, calc((min(100vw, 1240px) - 2 * var(--gutter) - 10px) * .6 / 18.4)); }
  .hero__content { padding-bottom: 170px; }
  .hero__stats { grid-template-columns: repeat(2, 1fr); max-width: 500px; }
  .hero__visual { height: 720px; margin: 0; }
  .hero__circle { width: 600px; height: 600px; margin-left: -300px; bottom: -70px; }
  .hero__brand { left: -45%; right: 0; bottom: 40px; font-size: 66px; }
  .hero__tag { right: -6px; top: 90px; padding: 14px 18px; }
  .hero__tag b { font-size: 34px; }
  .hero__guarantee { left: -90px; top: 270px; max-width: 210px; font-size: 12.5px; }
  .hero__guarantee b { font-size: 20px; }
  .hero__crown { width: 130px; left: 4%; top: 70px; }
  .hero .obj--heart { width: 100px; right: 2%; bottom: 220px; }
  .hero .obj--candy { width: 80px; left: 0; bottom: 230px; }
}

/* ---------- Лента ---------- */
.tape { position: relative; z-index: 5; background: var(--pink); color: #fff; overflow: hidden; padding: 14px 0; transform: rotate(-2deg); margin: -12px -20px 0; box-shadow: 0 16px 30px rgba(226,187,131,.3); }
.tape--black { background: var(--black); transform: rotate(1.5deg); margin-top: -20px; box-shadow: none; }
.tape__track { display: flex; width: max-content; animation: wmMove 30s linear infinite; }
.tape--black .tape__track { animation-direction: reverse; }
.tape__item { display: inline-flex; align-items: center; gap: 22px; padding-right: 22px; white-space: nowrap; font-family: var(--display); font-weight: 600; font-size: 22px; text-transform: uppercase; letter-spacing: .02em; }
.tape__item svg { width: 30px; height: 26px; }
.tape__item svg path { stroke: currentColor; stroke-width: 10; fill: none; stroke-linecap: round; stroke-linejoin: round; }

/* ---------- Привет (о сети) ---------- */
.hello { padding-top: 120px; }
.hello__card { padding: 30px 22px 0; display: grid; gap: 0; overflow: visible; }
.hello__clip { position: absolute; inset: 0; border-radius: inherit; overflow: hidden; pointer-events: none; }
.hello__text { position: relative; z-index: 3; }
.hello__text .h2 { font-size: clamp(54px, 12vw, 100px); margin-bottom: 0; }
.hello__name { font-family: var(--display); font-weight: 500; text-transform: uppercase; font-size: clamp(20px, 3vw, 30px); margin-bottom: 14px; }
.hello__quote { font-size: 15px; color: rgba(255,255,255,.92); max-width: 470px; }
.hello__quote b { color: #fff; }
.hello__photo { position: relative; z-index: 2; justify-self: center; width: min(88%, 380px); filter: drop-shadow(0 24px 30px rgba(0,10,51,.35)); }
.hello__wm { position: absolute; left: 50%; bottom: -8px; transform: translateX(-50%); }
.hello__wm .wm { -webkit-text-stroke-color: rgba(255,255,255,.7); font-size: clamp(56px, 15vw, 180px); }
.hello__crown { position: absolute; z-index: 4; width: 76px; right: 14px; top: -34px; transform: rotate(12deg); }
.hello .obj--heart { width: 86px; left: -18px; top: 70px; }
.hello .obj--ball { width: 64px; right: 2%; top: 520px; }
.timeline { display: flex; gap: 12px; overflow-x: auto; padding: 30px 4px 14px; scroll-snap-type: x mandatory; scrollbar-width: none; }
.timeline::-webkit-scrollbar { display: none; }
.timeline li { flex: 0 0 200px; scroll-snap-align: start; background: #fff; border-radius: 22px; padding: 18px; box-shadow: var(--shadow); transition: transform .4s var(--ease); }
.timeline li:hover { transform: translateY(-4px) rotate(-1deg); }
.timeline b { display: block; font-family: var(--display); font-weight: 700; font-size: 40px; color: var(--pink); line-height: 1; margin-bottom: 6px; }
.timeline span { font-size: 13.5px; color: var(--muted); line-height: 1.4; display: block; }
.timeline li:last-child { background: var(--black); color: #fff; }
.timeline li:last-child span { color: rgba(255,255,255,.75); }
@media (min-width: 1024px) {
  .hello__crown { width: 110px; right: 40%; top: -40px; transform: rotate(-12deg); }
  .hello__card { display: block; padding: 70px 60px 90px; min-height: 520px; }
  .hello__text { max-width: 52%; }
  .hello__photo { position: absolute; right: 0; bottom: 0; width: auto; height: 122%; max-width: none; margin: 0; }
  .timeline { display: grid; grid-template-columns: repeat(7, 1fr); overflow: visible; }
}

/* ---------- Концепция (тёмная) ---------- */
.concept__title { text-align: center; font-family: var(--font); font-weight: 800; font-size: clamp(22px, 4vw, 40px); line-height: 1.25; max-width: 780px; margin: 0 auto 40px; position: relative; z-index: 2; }
.concept__list { position: relative; max-width: 860px; margin: 0 auto; z-index: 2; }
.concept__list::before { content: ""; position: absolute; left: 50%; top: 0; bottom: 0; width: 2px; background: linear-gradient(var(--pink), rgba(226,187,131,.15)); transform: translateX(-50%); }
.concept__item { position: relative; display: grid; grid-template-columns: 1fr 1fr; align-items: center; min-height: 180px; }
.concept__item::after { content: ""; position: absolute; left: 50%; top: 50%; width: 14px; height: 14px; background: var(--pink); transform: translate(-50%, -50%) rotate(45deg); box-shadow: 0 0 0 6px rgba(226,187,131,.2); }
.concept__label { font-family: var(--font); font-weight: 800; font-size: clamp(15px, 2.6vw, 24px); text-transform: uppercase; letter-spacing: .04em; padding: 0 22px; }
.concept__label small { display: block; font-weight: 500; font-size: 13px; text-transform: none; letter-spacing: 0; color: rgba(255,255,255,.62); margin-top: 6px; line-height: 1.45; }
.concept__obj { justify-self: center; width: clamp(90px, 17vw, 150px); filter: drop-shadow(0 20px 30px rgba(226,187,131,.45)); }
.concept__item:nth-child(odd) .concept__obj { order: 2; }
.concept__item:nth-child(even) .concept__label { text-align: right; }
.concept__item:nth-child(odd) .concept__label { order: 1; text-align: right; }
.concept__item:nth-child(even) .concept__label { order: 2; text-align: left; }
.concept__end { text-align: center; margin-top: 46px; position: relative; z-index: 2; }
.concept__end p { font-size: 12.5px; text-transform: uppercase; letter-spacing: .08em; color: rgba(255,255,255,.65); margin-bottom: 8px; }
.concept__end b { font-family: var(--font); font-weight: 800; font-size: clamp(18px, 3vw, 28px); text-transform: uppercase; }
.concept .obj--candy { width: 110px; left: -34px; bottom: 90px; }

/* ---------- Ниша ---------- */
.facts { display: grid; gap: 14px; }
.fact { background: #fff; border-radius: var(--radius); padding: 24px; box-shadow: var(--shadow); position: relative; overflow: hidden; transition: transform .4s var(--ease); }
.fact:hover { transform: translateY(-5px) rotate(-.6deg); }
.fact__num { font-family: var(--display); font-weight: 700; font-size: clamp(64px, 9vw, 100px); line-height: .9; color: var(--pink); margin-bottom: 10px; }
.fact__num small { font-size: .36em; font-weight: 600; color: var(--black); }
.fact p { margin: 0; color: var(--muted); }
.chart-card h3 { font-size: 17px; margin-bottom: 4px; }
.chart-legend { display: flex; gap: 18px; font-size: 13px; color: var(--muted); margin: 8px 0 12px; flex-wrap: wrap; }
.chart-legend i { display: inline-block; width: 16px; height: 4px; border-radius: 2px; vertical-align: middle; margin-right: 6px; }
.chart svg { width: 100%; height: auto; overflow: visible; }
.chart text { font-family: var(--font); font-size: 11px; fill: var(--muted); }
.js .reveal .draw { stroke-dasharray: 1000; stroke-dashoffset: 1000; transition: stroke-dashoffset 2.2s var(--ease) .3s; }
.js .reveal.is-in .draw { stroke-dashoffset: 0; }
.js .reveal .fade-late { opacity: 0; transition: opacity 1.2s ease 1.4s; }
.js .reveal.is-in .fade-late { opacity: 1; }
.chart .dot-pulse { transform-origin: 500px 20px; transform-box: view-box; animation: dotPulse 2s ease-out infinite; }
@keyframes dotPulse { 0% { transform: scale(1); opacity: .6; } 100% { transform: scale(3); opacity: 0; } }
.bars { display: grid; gap: 16px; }
.bar__row { display: grid; grid-template-columns: 1fr auto; gap: 6px 12px; font-size: 14px; }
.bar__name { font-weight: 600; }
.bar__val { font-weight: 800; white-space: nowrap; }
.bar__track { grid-column: 1 / -1; height: 14px; border-radius: 999px; background: var(--pink-100); overflow: hidden; }
.bar__fill { display: block; height: 100%; border-radius: inherit; background: #d5d8de; width: var(--w); }
.js .reveal .bar__fill { width: 0; transition: width 1.6s var(--ease); }
.js .reveal.is-in .bar__fill { width: var(--w); }
.js .reveal.is-in .bar__row:nth-child(2) .bar__fill { transition-delay: .15s; }
.js .reveal.is-in .bar__row:nth-child(3) .bar__fill { transition-delay: .3s; }
.js .reveal.is-in .bar__row:nth-child(4) .bar__fill { transition-delay: .45s; }
.bar__row--accent .bar__fill { background: var(--pink-grad); }
.bar__row--accent .bar__name, .bar__row--accent .bar__val { color: var(--pink); }
@media (min-width: 768px) { .facts { grid-template-columns: repeat(3, 1fr); gap: 22px; } }
@media (min-width: 1024px) { .niche__grid { grid-template-columns: 1.2fr 1fr; } }

/* ---------- Оборот + телефон ---------- */
.turnover { display: grid; gap: 30px; padding: 34px 24px 40px; align-items: center; }
.turnover > * { position: relative; z-index: 2; }
.turnover .wm-row { position: absolute; bottom: 14px; z-index: 0; }
.turnover__big { font-family: var(--display); font-weight: 700; font-size: clamp(66px, 15vw, 132px); line-height: .85; text-transform: uppercase; }
.turnover__sub { font-family: var(--display); font-weight: 500; font-size: clamp(18px, 2.6vw, 26px); text-transform: uppercase; margin: 12px 0 4px; }
.turnover__sum { font-family: var(--display); font-weight: 700; font-size: clamp(38px, 6vw, 60px); line-height: 1; margin-bottom: 22px; }
.phone { position: relative; width: 220px; margin: 0 auto; aspect-ratio: 9 / 19; border-radius: 40px; background: #000a33; padding: 10px; box-shadow: 0 40px 60px rgba(0,10,51,.45), inset 0 0 0 2px #1a2f86; animation: phoneFloat 8s ease-in-out infinite; }
@keyframes phoneFloat { 0%, 100% { transform: rotate(6deg) translateY(0); } 50% { transform: rotate(3deg) translateY(-14px); } }
.phone::before { content: ""; position: absolute; top: 18px; left: 50%; width: 70px; height: 20px; border-radius: 999px; background: #000a33; transform: translateX(-50%); z-index: 2; }
.phone__screen { position: relative; width: 100%; height: 100%; border-radius: 31px; overflow: hidden; }
.phone__screen img { width: 100%; height: 100%; object-fit: cover; }
.phone__play { position: absolute; left: 50%; top: 50%; width: 64px; height: 64px; margin: -32px 0 0 -32px; border-radius: 50%; background: rgba(226,187,131,.92); display: grid; place-items: center; animation: ring 2s ease-out infinite; }
.phone__play::after { content: ""; border-left: 20px solid #fff; border-top: 12px solid transparent; border-bottom: 12px solid transparent; margin-left: 5px; }
.phone__cap { position: absolute; left: 12px; right: 12px; bottom: 16px; background: rgba(0,10,51,.75); color: #fff; font-size: 11px; font-weight: 700; padding: 8px 10px; border-radius: 12px; }
@keyframes ring { 0% { box-shadow: 0 0 0 0 rgba(226,187,131,.6); } 100% { box-shadow: 0 0 0 22px rgba(226,187,131,0); } }
.round-badge { position: relative; display: inline-grid; place-items: center; width: 136px; height: 136px; border-radius: 50%; background: var(--black); color: #fff; text-align: center; text-decoration: none; font-weight: 800; font-size: 12.5px; text-transform: uppercase; line-height: 1.15; box-shadow: 0 0 0 8px rgba(255,255,255,.3), 0 20px 40px rgba(0,10,51,.3); transition: transform .4s var(--ease), background .3s; }
.round-badge:hover { transform: scale(1.07) rotate(-4deg); background: #fff; color: var(--pink); }
.round-badge__ring { position: absolute; inset: 6px; animation: spin 14s linear infinite; }
.round-badge__ring text { font-size: 9px; font-weight: 800; letter-spacing: 2.3px; fill: currentColor; }
.turnover .crown { position: absolute; width: 64px; right: 14px; top: -10px; transform: rotate(10deg); z-index: 3; }
@media (min-width: 1024px) { .turnover .crown { width: 90px; right: 20px; top: 24px; } }
@media (min-width: 1024px) { .turnover { grid-template-columns: 1.1fr .9fr; padding: 60px; } .phone { width: 250px; margin: -110px auto -110px; } }

/* ---------- Экономика ---------- */
.kpis { display: grid; grid-template-columns: repeat(2, 1fr); gap: 12px; }
.kpi { background: #fff; border-radius: 22px; padding: 18px; box-shadow: var(--shadow); transition: transform .4s var(--ease); }
.kpi:hover { transform: translateY(-4px) rotate(-1deg); }
.kpi__value { font-family: var(--display); font-weight: 600; font-size: clamp(28px, 4vw, 40px); color: var(--black); line-height: 1; white-space: nowrap; }
.kpi__label { font-size: 13px; color: var(--muted); margin-top: 8px; line-height: 1.35; }
.kpi--pink { background: var(--pink); }
.kpi--pink .kpi__value { color: #fff; }
.kpi--pink .kpi__label { color: rgba(255,255,255,.88); }
.pnl table { font-size: 15px; }
.pnl th, .pnl td { padding: 12px 0; border-bottom: 1px dashed var(--line); text-align: left; }
.pnl td:last-child, .pnl th:last-child { text-align: right; white-space: nowrap; font-variant-numeric: tabular-nums; }
.pnl thead th { font-size: 12px; text-transform: uppercase; letter-spacing: .14em; color: var(--pink); font-weight: 800; border-bottom: 2px solid var(--pink); }
.pnl .pnl__total td { font-family: var(--display); font-weight: 700; font-size: 28px; border-bottom: 0; padding-top: 16px; color: var(--pink); }
.pnl .pnl__rev td { font-weight: 800; }
.pnl__margin { display: inline-block; margin-left: 8px; padding: 2px 12px; border-radius: 999px; background: var(--black); color: #fff; font-family: var(--font); font-size: 13px; vertical-align: middle; }
.economy__grid { display: grid; gap: 22px; }
@media (min-width: 768px) { .kpis { grid-template-columns: repeat(3, 1fr); } }
@media (min-width: 1024px) { .economy__grid { grid-template-columns: 1fr 1fr; gap: 32px; align-items: start; } }

/* ---------- Кейсы ---------- */
.case { padding: 0; overflow: hidden; display: flex; flex-direction: column; }
.case .pic { border-radius: 0; height: 240px; }
.case__body { padding: 20px 22px 24px; display: flex; flex-direction: column; gap: 6px; }
.case__title { font-family: var(--display); font-weight: 700; font-size: 34px; text-transform: uppercase; line-height: 1; margin: 0; }
.case__nums { display: flex; gap: 22px; margin: 8px 0 4px; flex-wrap: wrap; }
.case__nums b { display: block; font-family: var(--display); font-weight: 600; font-size: 34px; line-height: 1; color: var(--pink); white-space: nowrap; }
.case__nums > div > span { font-size: 13px; color: var(--muted); }

/* ---------- Сертификат / гарантия ---------- */
.cert-wrap { display: grid; gap: 40px; align-items: center; }
.nowrap { white-space: nowrap; }
.cert__big { font-family: var(--display); font-weight: 700; text-transform: uppercase; font-size: clamp(50px, 12vw, 104px); line-height: .9; color: var(--pink); margin: 0 0 10px; }
.cert__big small { display: block; font-size: .36em; color: var(--black); margin: 6px 0; line-height: 1.05; }
.cert { position: relative; background: var(--black); color: #fff; border-radius: 20px; padding: 26px 24px; box-shadow: 0 40px 70px rgba(0,10,51,.35); transform: rotate(-3deg); max-width: 440px; margin: 0 auto; border: 6px solid #000f4f; transition: transform .6s var(--ease); }
.cert:hover { transform: rotate(0) scale(1.02); }
.cert__head { font-family: var(--display); font-weight: 700; font-size: 32px; line-height: 1; text-transform: uppercase; margin-bottom: 4px; padding-right: 70px; }
.cert__head span { color: var(--pink); }
.cert__line { height: 2px; background: var(--pink-grad); margin: 14px 0; border-radius: 2px; }
.cert ul li { display: flex; justify-content: space-between; align-items: baseline; gap: 10px; padding: 7px 0; border-bottom: 1px dashed rgba(255,255,255,.15); font-size: 14px; }
.cert ul li b { font-family: var(--display); font-weight: 600; font-size: 24px; color: var(--pink-300); white-space: nowrap; }
.cert__seal { position: absolute; left: -22px; bottom: -34px; width: 96px; height: 96px; border-radius: 50%; background: var(--gold-grad); display: grid; place-items: center; color: #001361; font-weight: 800; font-size: 11px; text-transform: uppercase; text-align: center; line-height: 1.1; box-shadow: 0 12px 24px rgba(0,0,0,.3); transform: rotate(10deg); }
.cert .crown { width: 64px; position: absolute; right: 18px; top: 16px; }
@media (min-width: 1024px) { .cert-wrap { grid-template-columns: 1fr 1fr; } }

/* ---------- Таблицы ---------- */
.table-wrap { overflow-x: auto; -webkit-overflow-scrolling: touch; border-radius: var(--radius); background: #fff; box-shadow: var(--shadow); }
.ctable { min-width: 320px; font-size: 14px; }
.ctable th, .ctable td { padding: 15px 12px; border-bottom: 1px solid var(--line); text-align: left; vertical-align: top; }
.ctable tr:last-child td, .ctable tr:last-child th { border-bottom: 0; }
.ctable thead th { background: var(--black); color: #fff; font-family: var(--display); font-weight: 600; font-size: 18px; text-transform: uppercase; letter-spacing: .02em; }
.ctable thead th small { display: block; font-family: var(--font); font-weight: 500; opacity: .7; font-size: 12px; text-transform: none; }
.ctable tbody th { font-weight: 600; color: var(--muted); width: 36%; }
.ctable td { font-weight: 800; }
.ctable tbody tr { transition: background .3s; }
.ctable tbody tr:hover { background: var(--pink-50); }
.ctable .hl-col { background: rgba(226,187,131,.06); color: var(--pink-600); }
.ctable thead .hl-col { background: var(--pink); color: #fff; }
.badge-pop { display: inline-block; margin-left: 6px; padding: 2px 8px; border-radius: 999px; background: #fff; color: var(--pink); font-family: var(--font); font-size: 10px; font-weight: 800; letter-spacing: .1em; vertical-align: middle; }
@media (min-width: 768px) { .ctable { font-size: 15px; } .ctable th, .ctable td { padding: 17px 22px; } }

/* ---------- Форматы ---------- */
.formats__extra { margin-top: 22px; }
.mini-card__tag { display: inline-block; font-size: 11px; font-weight: 800; text-transform: uppercase; letter-spacing: .06em; padding: 5px 12px; border-radius: 999px; background: var(--pink-100); color: var(--pink-600); margin-bottom: 12px; }
.mini-card h3 { font-family: var(--display); font-weight: 600; font-size: 30px; text-transform: uppercase; margin-bottom: 6px; }
.districts { margin-top: 36px; display: grid; gap: 24px; align-items: center; }
.districts__map { padding: 18px; }
.districts__map .pin { animation: pinPulse 2.4s ease-out infinite; transform-box: fill-box; transform-origin: center; }
.districts__map .pin:nth-of-type(2) { animation-delay: .4s; } .districts__map .pin:nth-of-type(3) { animation-delay: .8s; }
.districts__map .pin:nth-of-type(4) { animation-delay: 1.2s; } .districts__map .pin:nth-of-type(5) { animation-delay: 1.6s; }
@keyframes pinPulse { 0%, 100% { transform: scale(.8); opacity: .6; } 50% { transform: scale(1.25); opacity: 1; } }
.chips { display: flex; flex-wrap: wrap; gap: 8px; margin: 14px 0 0; }
.chip { padding: 8px 15px; border-radius: 999px; background: #fff; font-size: 13px; font-weight: 700; box-shadow: 0 6px 14px rgba(0,19,97,.08); transition: transform .3s var(--ease), background .3s, color .3s; }
.chip:hover { transform: translateY(-2px) rotate(-2deg); background: var(--pink); color: #fff; }
.chip--hot { background: var(--pink); color: #fff; }
@media (min-width: 1024px) { .districts { grid-template-columns: 1fr 1fr; gap: 48px; } }

/* ---------- Цель партнёрства ---------- */
.goal { display: grid; gap: 24px; padding: 34px 24px 40px; align-items: center; }
.goal > * { position: relative; z-index: 2; }
.goal .h2 { font-size: clamp(38px, 7vw, 68px); }
.goal__text { font-size: clamp(17px, 2.2vw, 22px); font-weight: 600; max-width: 470px; }
.goal__note { position: absolute; z-index: 4; left: 50%; bottom: 16px; background: #fff; padding: 12px 18px 8px; border-radius: 4px; transform: rotate(-6deg); box-shadow: 0 16px 30px rgba(0,0,0,.18); }
.goal__note .hand { transform: none; font-size: 34px; }
.book { position: relative; height: 240px; }
.book__item { position: absolute; width: 64%; aspect-ratio: 1.4; border-radius: 12px; background: var(--black); box-shadow: 0 30px 50px rgba(0,10,51,.4); display: grid; place-items: center; overflow: hidden; transition: transform .6s var(--ease); }
.book__item:nth-child(1) { left: 4%; top: 6px; transform: rotate(-10deg); }
.book__item:nth-child(2) { right: 2%; top: 56px; transform: rotate(8deg); background: #fff; }
.goal:hover .book__item:nth-child(1) { transform: rotate(-14deg) translateX(-10px); }
.goal:hover .book__item:nth-child(2) { transform: rotate(12deg) translateX(10px); }
.book__item b { font-family: var(--wide); font-weight: 400; color: #fff; font-size: 19px; letter-spacing: -.02em; text-align: center; line-height: 1; }
.book__item b em { display: block; font-style: normal; font-family: var(--hand); color: var(--pink); font-size: 30px; transform: rotate(-6deg); margin-top: 6px; }
.book__item img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
@media (min-width: 1024px) { .goal { grid-template-columns: 1fr 1fr; padding: 60px; } .book { height: 320px; } .goal__note { left: auto; right: 42%; bottom: 30px; } }

/* ---------- У тебя будет всё ---------- */
.all__list { display: grid; gap: 14px; }
.all__item { position: relative; padding: 26px 22px 22px; background: #fff; border-radius: var(--radius); box-shadow: var(--shadow); overflow: hidden; transition: transform .5s var(--ease), background .4s, color .4s; }
.all__item:hover { transform: translateY(-6px); background: var(--black); color: #fff; }
.all__item:hover p { color: rgba(255,255,255,.7); }
.all__num { font-family: var(--display); font-weight: 700; font-size: 100px; line-height: .8; color: transparent; -webkit-text-stroke: 2px var(--pink); position: absolute; right: 14px; top: 12px; opacity: .5; transition: color .4s, opacity .4s; }
.all__item:hover .all__num { color: var(--pink); opacity: 1; }
.all__item h3 { font-family: var(--display); font-weight: 600; font-size: 26px; text-transform: uppercase; margin: 8px 0 6px; position: relative; }
.all__item p { color: var(--muted); font-size: 14px; position: relative; margin: 0; max-width: 85%; }
@media (min-width: 768px) { .all__list { grid-template-columns: repeat(2, 1fr); gap: 20px; } }
@media (min-width: 1024px) { .all__list { grid-template-columns: repeat(4, 1fr); } }

/* ---------- Маркетинг (тёмная) ---------- */
.mtable thead th:nth-child(2) { background: #1a2f86; }
.mtable thead th:nth-child(3) { background: var(--pink); }
.mtable td:nth-child(2) { color: var(--muted); font-weight: 500; white-space: nowrap; text-decoration: line-through; text-decoration-color: rgba(201,65,77,.6); }
.mtable td:nth-child(3) { white-space: nowrap; color: var(--pink); }
.mtable tfoot th, .mtable tfoot td { background: var(--pink-100); font-weight: 800; border-top: 2px solid var(--pink); color: var(--black); }
.mtable tfoot td:nth-child(2) { text-decoration: none; }
.check::before { content: "✓ "; }
.marketing__grid { display: grid; gap: 28px; position: relative; z-index: 2; }
.funnel { display: grid; gap: 12px; }
.section--dark .kpi { background: #0b2170; border: 1px solid rgba(226,187,131,.25); box-shadow: none; }
.section--dark .kpi__value { color: var(--pink-400); }
.section--dark .kpi__label { color: rgba(255,255,255,.7); }
.big-quote { font-family: var(--display); font-weight: 500; font-size: clamp(24px, 3.2vw, 34px); line-height: 1.2; text-transform: uppercase; margin: 0 0 28px; }
.big-quote span { color: var(--pink); }
@media (min-width: 1024px) { .marketing__grid { grid-template-columns: 1.15fr .85fr; gap: 44px; align-items: start; } }

/* ---------- SMART ---------- */
.ai-card .tag { display: inline-block; font-size: 11px; font-weight: 800; text-transform: uppercase; color: #fff; background: var(--black); padding: 4px 12px; border-radius: 999px; margin-bottom: 12px; }
.ai-card h3 { font-family: var(--display); font-weight: 600; font-size: 28px; text-transform: uppercase; }
.tools { margin-top: 22px; display: flex; flex-wrap: wrap; gap: 10px; }
.tools .chip { display: inline-flex; gap: 8px; align-items: center; }
.tools .icon { width: 18px; height: 18px; }
.screens { margin-top: 24px; display: grid; gap: 14px; }
.screens .pic { height: 220px; }
@media (min-width: 768px) { .screens { grid-template-columns: 1.4fr 1fr 1fr; } }

/* ---------- Продукт ---------- */
.product__grid { display: grid; gap: 40px; align-items: center; }
.equip { display: flex; flex-wrap: wrap; gap: 10px; margin: 16px 0 24px; }
.equip span { padding: 11px 20px; border-radius: 999px; background: var(--black); color: #fff; font-family: var(--wide); font-weight: 400; letter-spacing: .04em; font-size: 13px; text-transform: uppercase; transition: background .3s, transform .3s var(--ease); }
.equip span:hover { background: var(--pink); transform: rotate(-3deg); }
.check-list li { position: relative; padding-left: 36px; margin-bottom: 14px; }
.check-list li::before { content: ""; position: absolute; left: 0; top: 1px; width: 24px; height: 24px; border-radius: 50%; background: var(--pink); }
.check-list li::after { content: ""; position: absolute; left: 8px; top: 8px; width: 8px; height: 5px; border-left: 2px solid #fff; border-bottom: 2px solid #fff; transform: rotate(-45deg); }
.product__media { position: relative; }
.product__media .pic { height: 420px; border-radius: 220px 220px 34px 34px; }
.cosm { position: absolute; left: -6px; bottom: -22px; z-index: 3; background: var(--black); color: #fff; border-radius: 24px; padding: 18px 20px; box-shadow: var(--shadow-lg); display: flex; gap: 20px; transform: rotate(-3deg); }
.cosm b { display: block; font-family: var(--display); font-weight: 700; font-size: 40px; line-height: 1; color: var(--pink-400); }
.cosm div > span { font-size: 12px; color: rgba(255,255,255,.75); line-height: 1.3; display: block; max-width: 110px; }
.product__media .obj--heart { width: 84px; right: -10px; top: 30px; }
@media (min-width: 1024px) { .product__grid { grid-template-columns: 1fr 1fr; gap: 64px; } .product__media .pic { height: 560px; } }

/* ---------- Поддержка ---------- */
.roles { display: grid; gap: 10px; }
.role { display: flex; gap: 14px; align-items: center; padding: 10px 16px 10px 10px; border-radius: 999px; background: #fff; box-shadow: 0 8px 20px rgba(0,19,97,.08); transition: transform .4s var(--ease); }
.role:hover { transform: translateX(6px); }
.role .card__icon { margin: 0; width: 48px; height: 48px; border-radius: 50%; }
.role .card__icon .icon { width: 20px; height: 20px; }
.role b { display: block; line-height: 1.3; }
.role span { font-size: 13px; color: var(--muted); line-height: 1.35; display: block; }
.curator { display: flex; gap: 16px; align-items: center; padding: 18px 20px; margin-bottom: 18px; border-radius: 26px; background: var(--black); color: #fff; }
.curator .card__icon { margin: 0; flex: none; }
.curator b { font-family: var(--display); font-weight: 600; font-size: 28px; text-transform: uppercase; display: block; line-height: 1; margin-bottom: 4px; }
.curator span { color: rgba(255,255,255,.75); font-size: 13.5px; line-height: 1.4; display: block; }
.steps { counter-reset: step; display: grid; gap: 0; margin-top: 8px; }
.step { position: relative; padding: 0 0 24px 64px; counter-increment: step; }
.step::before { content: counter(step); position: absolute; left: 0; top: -4px; width: 48px; height: 48px; border-radius: 50%; display: grid; place-items: center; font-family: var(--display); font-weight: 700; font-size: 24px; background: #fff; color: var(--pink); box-shadow: inset 0 0 0 2px var(--pink); transition: background .3s, color .3s, transform .4s var(--ease); }
.step:hover::before { background: var(--pink); color: #fff; transform: rotate(-12deg) scale(1.1); }
.step::after { content: ""; position: absolute; left: 23px; top: 48px; bottom: 2px; width: 2px; background: repeating-linear-gradient(var(--pink) 0 6px, transparent 6px 12px); }
.step:last-child::after { display: none; }
.step:last-child::before { background: var(--pink); color: #fff; }
.step b { display: block; font-size: 16px; font-weight: 800; }
.step span { font-size: 14px; color: var(--muted); }
.step em { font-style: normal; display: inline-block; margin-top: 6px; font-size: 11px; font-weight: 800; text-transform: uppercase; color: #fff; background: var(--black); padding: 3px 10px; border-radius: 999px; }
.support__grid { display: grid; gap: 36px; }
@media (min-width: 768px) { .steps { grid-template-columns: 1fr 1fr; column-gap: 24px; } .step:nth-child(4)::after { display: none; } }
@media (min-width: 1024px) { .support__grid { grid-template-columns: .9fr 1.1fr; gap: 60px; } }

/* ---------- Франшиза vs WL ---------- */
.vs td { font-weight: 500; font-size: 14px; color: var(--ink); }
.vs .plus, .vs .minus { display: block; padding-left: 22px; position: relative; margin-bottom: 6px; }
.vs .plus::before { content: "+"; position: absolute; left: 0; color: var(--ok); font-weight: 800; }
.vs .minus::before { content: "−"; position: absolute; left: 0; color: var(--err); font-weight: 800; }
.vs tbody th { width: 24%; }
@media (max-width: 600px) {
  .vs thead { display: none; }
  .vs, .vs tbody, .vs tr, .vs th, .vs td { display: block; width: 100% !important; }
  .vs tr { padding: 16px 18px; border-bottom: 1px solid var(--line); }
  .vs tbody th { padding: 0 0 8px; border: 0; font-family: var(--display); font-weight: 600; font-size: 24px; text-transform: uppercase; color: var(--black); }
  .vs td { padding: 6px 0; border: 0; }
  .vs td::before { content: attr(data-label); display: block; font-size: 11px; text-transform: uppercase; letter-spacing: .12em; color: var(--pink); font-weight: 800; margin-bottom: 4px; }
}

/* ---------- Квиз ---------- */
.quiz-section { background: var(--pink-grad); color: #fff; }
.quiz-section .h2 { color: #fff; }
.quiz-section .lead { color: rgba(255,255,255,.92); }
.quiz-section .eyebrow { color: #fff; }
.quiz-section > .wm-row { top: 24px; }
.quiz-wrap { display: grid; gap: 40px; }
.quiz-bonus { display: grid; gap: 12px; margin-top: 22px; }
.quiz-bonus li { display: flex; gap: 14px; align-items: center; font-weight: 700; }
.quiz-bonus .icon { color: var(--pink); background: #fff; border-radius: 50%; padding: 9px; width: 42px; height: 42px; }
.quiz { position: relative; background: #fff; color: var(--ink); border-radius: 32px; padding: 24px 18px; box-shadow: 0 40px 80px rgba(0,10,51,.35); }
.quiz > .crown { position: absolute; width: 84px; right: 18px; top: -54px; transform: rotate(12deg); }
.quiz__top { display: flex; justify-content: space-between; align-items: center; font-size: 13px; font-weight: 700; color: var(--muted); margin-bottom: 10px; }
.quiz__top #quiz-percent { font-family: var(--display); font-size: 22px; color: var(--pink); }
.quiz__progress { height: 10px; border-radius: 999px; background: var(--pink-100); overflow: hidden; margin-bottom: 24px; }
.quiz__bar { position: relative; height: 100%; width: 0; background: var(--pink-grad); border-radius: inherit; transition: width .6s var(--ease); overflow: hidden; }
.quiz__bar::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, transparent, rgba(255,255,255,.7), transparent); animation: barShine 1.6s linear infinite; }
@keyframes barShine { from { transform: translateX(-100%); } to { transform: translateX(100%); } }
.quiz__step { border: 0; padding: 0; margin: 0; min-width: 0; }
.js .quiz__step { display: none; }
.js .quiz__step.is-active { display: block; animation: stepIn .5s var(--ease); }
@keyframes stepIn { from { opacity: 0; transform: translateX(30px) rotate(1deg); } to { opacity: 1; transform: none; } }
.quiz__q { font-family: var(--display); font-weight: 600; font-size: 26px; text-transform: uppercase; line-height: 1.1; margin-bottom: 18px; padding: 0; }
.options { display: grid; gap: 10px; }
.option { position: relative; }
.option input { position: absolute; opacity: 0; inset: 0; }
.option label { display: flex; align-items: center; gap: 12px; min-height: 56px; padding: 12px 18px; border-radius: 18px; border: 2px solid var(--line); cursor: pointer; font-weight: 700; background: #fff; transition: border-color .2s, background .2s, transform .3s var(--ease), color .2s; }
.option label::before { content: ""; width: 22px; height: 22px; border-radius: 50%; border: 2px solid var(--pink-300); flex: none; transition: all .25s var(--ease); }
.option label:hover { border-color: var(--pink); transform: translateY(-2px) rotate(-.5deg); }
.option input:checked + label { border-color: var(--pink); background: var(--pink); color: #fff; }
.option input:checked + label::before { border: 7px solid #fff; }
.option input:focus-visible + label { outline: 3px solid var(--black); outline-offset: 2px; }
.quiz__nav { display: flex; gap: 10px; margin-top: 22px; align-items: center; }
.quiz__back { background: none; border: 0; color: var(--muted); cursor: pointer; padding: 10px 4px; font-weight: 700; display: inline-flex; gap: 6px; align-items: center; }
.quiz__back[hidden], .quiz__next[hidden] { display: none; }
.quiz__next { margin-left: auto; }
.quiz-girl { display: none; }
@media (min-width: 768px) { .quiz { padding: 36px; } .options--2 { grid-template-columns: 1fr 1fr; } }
@media (min-width: 1024px) {
  .quiz-wrap { grid-template-columns: .9fr 1.1fr; gap: 64px; align-items: center; }
  .quiz-intro { position: relative; align-self: stretch; display: flex; flex-direction: column; }
  .quiz-girl { display: block; position: relative; width: 250px; margin: 32px 0 -120px 60px; margin-top: auto; padding-top: 32px; filter: drop-shadow(0 24px 30px rgba(0,10,51,.35)); }
}

/* ---------- Поля формы ---------- */
.field { margin-bottom: 14px; }
.field label { display: block; font-size: 12px; font-weight: 800; text-transform: uppercase; letter-spacing: .06em; color: var(--muted); margin-bottom: 6px; }
.input { width: 100%; height: 56px; padding: 0 18px; border-radius: 16px; border: 2px solid var(--line); background: #fff; font-size: 16px; transition: border-color .2s, box-shadow .2s; }
.input:focus { outline: none; border-color: var(--pink); box-shadow: 0 0 0 5px rgba(226,187,131,.15); }
.input.is-invalid { border-color: var(--err); animation: shake .4s; }
@keyframes shake { 25% { transform: translateX(-5px); } 75% { transform: translateX(5px); } }
.field__err { display: none; font-size: 12px; color: var(--err); margin-top: 4px; }
.input.is-invalid + .field__err { display: block; }
.segmented { display: flex; flex-wrap: wrap; gap: 8px; }
.segmented input { position: absolute; opacity: 0; }
.segmented label { margin: 0; padding: 10px 16px; border: 2px solid var(--line); border-radius: 999px; cursor: pointer; font-size: 14px; font-weight: 700; text-transform: none; letter-spacing: 0; color: var(--ink); transition: all .2s; }
.segmented input:checked + label { background: var(--black); border-color: var(--black); color: #fff; }
.segmented input:focus-visible + label { outline: 3px solid var(--pink); outline-offset: 2px; }
.consent { display: flex; gap: 10px; align-items: flex-start; font-size: 13px; color: var(--muted); line-height: 1.45; margin: 16px 0; cursor: pointer; }
.consent input { width: 20px; height: 20px; flex: none; margin: 0; accent-color: var(--pink); }
.consent a { color: var(--pink-600); }
.consent.is-invalid { color: var(--err); }
.hp { position: absolute !important; left: -9999px !important; width: 1px; height: 1px; overflow: hidden; }
.form-msg { font-size: 14px; margin: 10px 0 0; min-height: 1em; }
.form-msg.is-err { color: var(--err); }
.btn[disabled] { opacity: .5; cursor: not-allowed; transform: none; }

/* ---------- FAQ ---------- */
.faq { max-width: 900px; margin: 0 auto; display: grid; gap: 12px; position: relative; z-index: 2; }
.faq details { background: #fff; border-radius: 24px; box-shadow: 0 8px 20px rgba(0,19,97,.07); transition: box-shadow .3s; }
.faq details[open] { box-shadow: var(--shadow-lg); }
.faq summary { list-style: none; cursor: pointer; padding: 20px 66px 20px 24px; position: relative; font-weight: 800; font-size: 16px; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: ""; position: absolute; right: 18px; top: 50%; width: 34px; height: 34px; margin-top: -17px; border-radius: 50%; background: var(--pink) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 28 28'%3E%3Cpath d='M14 8v12M8 14h12' stroke='%23fff' stroke-width='2.4' stroke-linecap='round'/%3E%3C/svg%3E") center/26px no-repeat; transition: transform .4s var(--ease), background-color .3s; }
.faq details[open] summary::after { transform: rotate(135deg); background-color: var(--black); }
.faq summary:focus-visible { outline: 3px solid var(--pink); outline-offset: 2px; border-radius: 24px; }
.faq .faq__a { padding: 0 24px 22px; color: var(--muted); animation: faqIn .4s var(--ease); }
@keyframes faqIn { from { opacity: 0; transform: translateY(-6px); } to { opacity: 1; transform: none; } }

/* ---------- Финал ---------- */
.final__box { position: relative; overflow: hidden; background: var(--black); color: #fff; border-radius: 36px; padding: 34px 20px; display: grid; gap: 28px; box-shadow: 0 40px 80px rgba(0,10,51,.3); }
.final__box > * { position: relative; z-index: 2; }
.final__box > .wm-row { position: absolute; z-index: 0; bottom: 10px; }
.final__box .h2 { color: #fff; }
.final__box .eyebrow { color: var(--pink-400); }
.final-form { background: #fff; color: var(--ink); padding: 22px; border-radius: 26px; }
.final-form .row { display: grid; gap: 0 12px; }
.socials { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 22px; }
.socials .btn { flex: 1 1 150px; }
@media (min-width: 768px) { .final__box { padding: 52px; } .final-form { padding: 30px; } .final-form .row { grid-template-columns: 1fr 1fr; } }
@media (min-width: 1024px) { .final__box { grid-template-columns: 1fr 1fr; gap: 52px; align-items: center; padding: 64px; } }

/* ---------- Футер ---------- */
.footer { background: var(--black); color: rgba(255,255,255,.7); padding: 56px 0 calc(32px + env(safe-area-inset-bottom)); font-size: 14px; position: relative; overflow: hidden; }
.footer a { color: #fff; text-decoration: none; transition: color .25s; }
.footer a:hover { color: var(--pink-400); }
.footer__grid { display: grid; gap: 28px; position: relative; z-index: 2; }
.footer .logo { color: #fff; margin-bottom: 12px; }
.footer h4 { color: var(--pink-400); font-size: 12px; text-transform: uppercase; letter-spacing: .16em; font-weight: 800; margin-bottom: 12px; }
.footer li { margin-bottom: 8px; }
.footer__legal { border-top: 1px solid rgba(255,255,255,.1); margin-top: 32px; padding-top: 24px; font-size: 12px; line-height: 1.6; color: rgba(255,255,255,.5); position: relative; z-index: 2; }
@media (min-width: 768px) { .footer__grid { grid-template-columns: 1.4fr 1fr 1fr; } }

/* ---------- Липкая кнопка ---------- */
.sticky-cta { position: fixed; left: 12px; right: 12px; bottom: calc(12px + env(safe-area-inset-bottom)); z-index: 40; transform: translateY(160%); transition: transform .5s var(--ease); }
.sticky-cta.is-visible { transform: none; }
.sticky-cta .btn { width: 100%; }
@media (min-width: 1024px) { .sticky-cta { display: none; } }

/* ---------- Cookie ---------- */
.cookie { position: fixed; left: 12px; right: 12px; bottom: calc(12px + env(safe-area-inset-bottom)); z-index: 60; background: #fff; color: var(--ink); border-radius: 24px; padding: 18px; box-shadow: 0 30px 60px rgba(0,10,51,.25); font-size: 13px; line-height: 1.5; max-width: 520px; animation: heroIn .6s var(--ease); }
.cookie[hidden] { display: none; }
.cookie p { margin-bottom: 12px; }
.cookie a { color: var(--pink-600); }
.cookie__btns { display: flex; gap: 8px; flex-wrap: wrap; }
.cookie__btns .btn { flex: 1 1 140px; }
@media (min-width: 768px) { .cookie { left: 24px; bottom: 24px; right: auto; } }

/* ---------- Внутренние страницы ---------- */
.page-simple { min-height: 70vh; }
.thanks-hero { text-align: center; position: relative; overflow: hidden; }
.thanks-hero > .wm-row { top: 38%; }
.check-big { width: 96px; height: 96px; border-radius: 50%; margin: 0 auto 22px; display: grid; place-items: center; background: var(--pink-grad); color: #fff; box-shadow: var(--shadow-lg); animation: pop .8s cubic-bezier(.34, 1.56, .64, 1) both; }
.check-big .icon { width: 44px; height: 44px; stroke-width: 2.6; }
.check-big .icon path { stroke-dasharray: 30; stroke-dashoffset: 30; animation: draw .7s .5s var(--ease) forwards; }
@keyframes pop { from { transform: scale(0) rotate(-30deg); } to { transform: none; } }
.thanks-hero .lead { margin: 0 auto 30px; }
.thanks-actions { display: flex; flex-wrap: wrap; gap: 12px; justify-content: center; }
.thanks-actions .btn { flex: 0 1 260px; }
.prose { max-width: 820px; }
.prose h2 { font-family: var(--display); font-weight: 600; font-size: 26px; text-transform: uppercase; margin-top: 36px; }
.prose p, .prose li { color: #2b2f4a; }
.prose ul { list-style: disc; padding-left: 22px; margin-bottom: 1em; }
.prose li { margin-bottom: 6px; }

/* ---------- Без анимаций ---------- */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; }
  .js .reveal, .js .reveal-pop { opacity: 1; transform: none; }
  .js .crown--draw path { stroke-dashoffset: 0; }
}
.crown--cur path { stroke: currentColor; stroke-width: 11; }
main { overflow-x: hidden; overflow-x: clip; }

@media (max-width: 480px) {
  .ctable { font-size: 13px; }
  .ctable th, .ctable td { padding: 12px 8px; }
  .ctable thead th { font-size: 15px; }
  .ctable tbody th { width: 30%; }
}

@media (max-width: 1023px) {
  .hello .obj--heart { display: none; }
  .concept .obj--candy { width: 64px; left: -24px; bottom: auto; top: 140px; }
}

/* ===== Фирменная палитра: уточнения ===== */
.hero, .section--pink, .thanks-hero { background-color: var(--pink-50); }
.hero { background: radial-gradient(70% 70% at 85% 30%, #dfe8fa 0%, rgba(223,232,250,0) 65%), #fff; }
.hero__title .sticker { background: var(--gold-grad); color: var(--navy); box-shadow: 0 10px 24px rgba(201,156,92,.35); }
.hero__badge b, .hero__tag, .burger, .chip--hot, .chip:hover, .nav a:hover, .kpi--pink, .tape { background: var(--navy); color: #fff; }
.kpi--pink .kpi__value { color: var(--gold); }
.tape__item svg path { stroke: var(--gold); }
.card__icon { background: var(--gold-grad); color: var(--navy); box-shadow: 0 10px 20px rgba(201,156,92,.35), inset 0 2px 0 rgba(255,255,255,.5); }
.option input:checked + label { background: var(--navy); border-color: var(--navy); color: #fff; }
.option input:checked + label::before { border-color: var(--gold); }
.check-list li::before { background: var(--gold); }
.check-list li::after { border-color: var(--navy); }
.step:last-child::before, .step:hover::before { background: var(--gold); color: var(--navy); }
.faq details[open] summary::after { background-color: var(--gold); }
.quiz__bar, .bar__row--accent .bar__fill, .cert__line { background: var(--gold-grad); }
.quiz-section { background: var(--pink-grad); }
.quiz-bonus .icon { color: var(--navy); background: var(--gold); }
.mtable thead th:nth-child(3) { background: var(--gold); color: var(--navy); }
.mtable td:nth-child(3) { color: var(--pink); }
.equip span:hover { background: var(--gold); color: var(--navy); }
.phone__play { background: rgba(226,187,131,.95); }
.phone__play::after { border-left-color: var(--navy); }
.round-badge { background: var(--gold); color: var(--navy); }
.round-badge:hover { background: #fff; color: var(--navy); }
.footer { background: var(--navy-900); }
.section--dark .hl, .pink-card .hl, .quiz-section .hl, .final__box .hl, .big-quote span { color: var(--gold); }
.section--dark .eyebrow, .pink-card .eyebrow, .quiz-section .eyebrow, .final__box .eyebrow { color: var(--gold); }
.crown path { stroke: #c99c5c; }
.crown--white path { stroke: var(--gold); }
.crown--cur path { stroke: currentColor; }
.pink-card .wm, .hello__wm .wm { -webkit-text-stroke-color: rgba(226,187,131,.45); }
.wm--white { -webkit-text-stroke-color: rgba(226,187,131,.45); }
.btn--pink { color: #fff; }
.btn--black:hover { background: var(--gold); color: var(--navy); }
.consent input { accent-color: var(--navy); }
::selection { background: var(--gold); color: var(--navy); }
.hello__quote, .goal__text { color: rgba(255,255,255,.9); }
.all__item:hover .all__num { color: var(--gold); }
.all__item:hover { background: var(--navy); }
.cosm b, .cert ul li b { color: var(--gold); }
.book__item:nth-child(1) b em { color: var(--gold); }
/* Логотип */
.logo__svg { height: 40px; width: auto; color: var(--navy); }
.footer .logo__svg { color: #fff; height: 44px; }
@media (min-width: 1024px) { .logo__svg { height: 46px; } }

/* ===== Брендбук 2.0: типографика Montserrat, серый носителей, мяч, звёздочки ===== */
:root { --gray: #898d8e; }
.h1 { font-family: var(--font); font-weight: 700; text-transform: uppercase; letter-spacing: .2em; line-height: 1.25; }
.h2 { font-family: var(--font); font-weight: 500; text-transform: uppercase; letter-spacing: .06em; font-size: clamp(24px, 4.2vw, 40px); line-height: 1.22; }
.note { font-weight: 300; font-style: italic; color: var(--gray); opacity: 1; }
.hero__title { letter-spacing: .04em; line-height: 1.22; }
.stat__value { font-weight: 700; font-size: clamp(20px, 2.3vw, 26px); }
.kpi__value { font-weight: 700; font-size: clamp(22px, 2.8vw, 30px); }
.fact__num { font-weight: 700; font-size: clamp(46px, 6vw, 70px); }
.turnover__big { font-weight: 700; font-size: clamp(44px, 8vw, 92px); letter-spacing: .08em; }
.turnover__sub { font-weight: 500; font-size: clamp(14px, 1.8vw, 18px); letter-spacing: .12em; }
.turnover__sum { font-size: clamp(30px, 4.6vw, 46px); }
.cert__big { font-size: clamp(38px, 7vw, 72px); }
.cert__big small { font-size: .34em; letter-spacing: .1em; }
.cert__head { font-size: 22px; letter-spacing: .08em; }
.cert ul li b { font-size: 18px; font-weight: 700; }
.all__num { font-weight: 300; font-size: 80px; }
.all__item h3, .mini-card h3, .ai-card h3, .case__title { font-weight: 700; font-size: 19px; letter-spacing: .06em; }
.case__title { font-size: 22px; }
.case__nums b { font-weight: 700; font-size: 26px; }
.hello__text .h2 { font-weight: 700; font-size: clamp(40px, 8vw, 72px); letter-spacing: .12em; }
.hello__name { font-weight: 500; letter-spacing: .1em; font-size: clamp(15px, 2vw, 20px); }
.curator b { font-size: 18px; font-weight: 700; letter-spacing: .06em; }
.quiz__q { font-weight: 600; font-size: 19px; letter-spacing: .02em; text-transform: none; }
.timeline b { font-weight: 700; font-size: 30px; }
.pnl .pnl__total td { font-weight: 700; font-size: 22px; }
.big-quote { font-weight: 500; font-size: clamp(18px, 2.2vw, 24px); line-height: 1.4; letter-spacing: .02em; }
.tape__item { font-size: 15px; font-weight: 600; letter-spacing: .14em; }
.mobile-menu a:not(.btn) { font-size: 16px; letter-spacing: .1em; }
.hero__tag b { font-size: 20px; letter-spacing: .1em; }
.hero__guarantee b { font-size: 14px; letter-spacing: .04em; }
.ctable thead th { font-size: 13px; letter-spacing: .08em; }
.quiz__top #quiz-percent { font-size: 17px; font-weight: 700; }
.step::before { font-weight: 700; font-size: 18px; }
.concept__title { letter-spacing: .04em; }
/* Контурный текст -> светлый «водяной знак» как в брендбуке */
.wm, .wm--white, .wm--dark, .pink-card .wm, .hello__wm .wm { font-family: var(--font); font-weight: 300; letter-spacing: .04em; -webkit-text-stroke: 0; color: rgba(0,19,97,.05); }
.wm--dark, .section--dark .wm, .final__box .wm { color: rgba(255,255,255,.05); }
.wm--white, .pink-card .wm, .hello__wm .wm, .quiz-section .wm { color: rgba(226,187,131,.12); }
.hero__brand { font-family: var(--font); font-weight: 300; letter-spacing: .18em; color: var(--navy); -webkit-text-stroke: 0; text-shadow: 0 6px 24px rgba(255,255,255,.8); }
/* Мяч-антистресс из брендбука: белый матовый */
.candy { background: radial-gradient(circle at 34% 28%, #fff 0%, #f5f6fa 38%, #d9dce5 78%, #b9bdca 100%); box-shadow: inset -8px -12px 22px rgba(0,19,97,.12); animation: none; }
/* Логотип: в футере золотой (дополнительный по брендбуку) */
.footer .logo__svg { color: var(--gold); }
.muted, .kpi__label, .stat__label, .bar__name { color: #5f6364; }

/* Фото основательницы: обрезанный край прижат к правой границе карточки */
.hello__photo { border-bottom-right-radius: 34px; }
@media (max-width: 1023px) { .hello__photo { justify-self: end; margin-right: -22px; } }

/* ===== УТП ===== */
.usp { padding-top: 96px; }
.usp__grid { display: grid; gap: 16px; }
.usp__card { position: relative; overflow: hidden; background: #fff; border-radius: var(--radius); padding: 28px 24px 26px; box-shadow: var(--shadow); transition: transform .5s var(--ease), box-shadow .5s var(--ease); }
.usp__card:hover { transform: translateY(-6px); box-shadow: var(--shadow-lg); }
.usp__card--dark { background: var(--pink-grad); color: #fff; }
.usp__num { position: absolute; top: 18px; right: 22px; font-weight: 300; font-size: 56px; line-height: 1; color: var(--gold); opacity: .55; }
.usp__big { font-weight: 700; font-size: clamp(30px, 4vw, 44px); line-height: 1.05; color: var(--navy); margin: 0 0 16px; letter-spacing: .01em; }
.usp__card--dark .usp__big { color: var(--gold); }
.usp__big small { display: block; font-size: 14px; font-weight: 500; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); margin-top: 8px; }
.usp__card--dark .usp__big small { color: rgba(255,255,255,.7); }
.usp__card h3 { font-weight: 700; font-size: 18px; text-transform: uppercase; letter-spacing: .06em; margin-bottom: 8px; }
.usp__card p:last-child { margin: 0; color: var(--muted); font-size: 15px; }
.usp__card--dark p:last-child { color: rgba(255,255,255,.8); }
@media (min-width: 768px) { .usp__grid { grid-template-columns: 1fr 1fr; gap: 22px; } .usp__card { padding: 40px 36px 34px; } }

/* Таблица форматов: группы строк */
.formats-table .row-group th { background: var(--pink-100); color: var(--navy); font-weight: 700; font-size: 12px; text-transform: uppercase; letter-spacing: .14em; padding-top: 12px; padding-bottom: 12px; width: auto; }